Blog

Have you ever heard of Design Sprint? It is a methodology born in Google to support the growth of startups and encourage the development of digital experiences. Analyzing it in detail, you can find similarities between this new approach and Design Thinking, but also differences. Let’s see them together! Design Sprint e Design Thinking: similarities Team Creativity Both Design Sprint

Read more

Drawing up an effective business plan is the first step to lay the foundations for profitable and long-lasting business. In fact, the document represents the summary of information relating to the business project, which includes all strictly technical aspects, but not only. The difficulty in drawing up a business plan lies in expressing the most abstract concepts. In this article

Read more

Design Thinking is an approach to innovation based on the ability to solve complex problems using a creative vision. Originally, Design Thinking was a simple approach to innovation adopted by agencies and design studios, today, however, it is a method that is spreading in very different sectors. Let’s see together the main advantages of Design Thinking and how this innovative

Read more

Idea Management is the process of collecting and developing new ideas to solve existing problems and discover new opportunities for your business. It is the first phase of product development, in which ideas are collected by the whole company (including possibly external collaborators, customers, suppliers and in general stakeholders), evaluated and considered to trace a sort of “roadmap” of the

Read more

Do you have an innovative idea in the drawer but not enough money to make it happen? How to find funding for your startup If you have already developed your Business Model, you will be able to perfectly quantify your needs in cash (licenses and permits, consultancy, legal costs etc …). There are various types of funding, let’s see them

Read more

In this article we briefly retrace some fundamental stages of this particular method, trying to understand when Design Thinking was born. To talk about its earliest origins, we must go back to the 1950s. The precursor of Design Thinking was Buckminister Fuller with his “Design Science”. When Design Thinking was born: Buckminster Fuller In the 1960s America, disciplines such as

Read more

Why your company should use gamification, examples and case studies Welcome to our blog. If you have landed here perhaps the words used in our the-best-idea portal are not completely unknown to you, however today we would like to clarify some basic concepts on gamification. Once this is done, we will move on to provide you with examples of gamification

Read more

Although the word Hackathon sounds unknown to most, for twenty years this type of event has been used by companies for various purposes that can be social, business or educational. What is a Hackathon: in the beginning was John Gage But let’s start from the basics, Hackathon derives from the portmanteau of the words Hack and Marathon, and appeared for

Read more

Very often, when organizing a meeting, some details are disregarded, one of which is the limited time available and the fact that not everyone can feel comfortable in expressing their ideas freely. This can affect the effectiveness of the meetings themselves, to the point of being considered useless. On the contrary, these moments must be used intelligently. Like? Thanks to

Read more

If design thinking is just an abstract idea for you or one of those trend words in the management sector, read this article to convince yourself otherwise. Here is a case study where design thinking has been adopted as a successful weapon, we’re talking about Airbnb! The Airbnb case, here’s how design thinking has transformed the company’s business It seems

Read more